The Storm

Who’s It For? Part I: The Early Adopter and El Aficionado

The Storm on Aug 25, 2006, in Uncategorized

1 comment

What kind of Crowdstorm user will you be? In this first installment of a series, we’ll look at what Crowdstorm has to offer to different types of users, starting with people who love their stuff.

Character Sketch

Patricia is passionate about her PDA. Raymond raves about his cooking range. Mary has modified her mobile phone. Early adopters, aficionados, hackers. You are the people who don’t merely own your possessions. You take your products seriously. You might be a hobbyist who loves to tinker or a power user whose gadget is a constant companion. You are the person others turn to for shopping advice or troubleshooting help.

At Home on Crowdstorm

Crowdstorm makes it easy for aficionados like you to find and discuss what you love best with others who share the same interest. Every product has a section for user comments about that product. And for discussions that don’t necessarily center around a specific product, there is the Talk feature. (An example of a Talk discussion might be “Bluetooth vs. WiFi”.)

Over time, other users will recognize the value you’ve added to the subject area. The better your reputation on the site, the more influence you will have. Users will be able to filter comments to show only those from highly trusted people. Have three different friends of yours asked you for advice on buying a digital camera or a kitchen mixer? Instead of repeating yourself, you can use the “Send to a friend” feature to point them to what you’ve already written on the topic.

Perhaps the most empowering feature about Crowdstorm is the user’s ability to add and edit the product information. You’ll never need to wait for an editor or a site moderator to add that new game console you’re burning to chat about. See a mistake in a product’s details? You can fix it yourself! On this site, the user community has total control.

1 trackback/pingback

  • on Sep 20, 2006

    [...] Crowdstorm - “A new way to help you find what to buy by measuring the buzz around products.” Christopher Scollo details who Crowdstorm is for here, here, and here. [...]

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